A journey with visionaries and the future they imagine.

This podcast takes you on a journey before it happened with the innovators who imagined — and are still imagining — the future.

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THE PODCAST SHOW

Before It Happened

Before any world-changing innovation… there was a moment, an event, a realization that sparked the idea. Before it Happened is a show about that idea. Each week, we take a deep dive into a singular lightbulb moment that inspired the visionaries to push forward and change our lives.

Former reporter and host Donna Loughlin launched a public relations firm with the sole purpose of helping visionaries tell their story to the world—almost 20 years ago. Now...two decades later, she wants to share those stories... and more... with you.

From transportation and AI to just about anything you can put in your home, office, or pocket, you’ll hear from the innovators themselves as they tell their stories of how they brought those visions to life.

Podcast Episodes

Official Bio

About Donna

Donna Loughlin has made a career working with visionaries who are changing our world. As the founder and president of LMGPR, a PR firm focused on emerging technology, she has successfully launched 500 companies and secured millions of editorial placements top off with more than a dozen awards too. Her market expertise is vast including AI, robotics, Agtech, mobility and transportation and pretty much anything you can put in your pocket, car or home.

Prior to establishing LMGPR, she held leadership positions with Silicon Valley tech companies and prior to that she earned her journalism chops with Reuters and Washington Post. Donna holds a Masters in Communications from UC Berkeley and Marketing and Advertising degrees from San Jose State University and UC Berkeley, respectively.

Tell YouR Story

Discovery Process

Have a story to tell the world? Bringing a new product or company to market is a snap for Donna Loughlin. It often starts with a napkin talk then leads to a highly engaged collaboration to refine and define the best market strategy. The goal is to develop a relevant and disruptive story narrative. She digs in deep to the company’s vision and imagines the possibilities that often founders don’t see themselves. Engagement is hands on and personable.

Company and product strategy
Narrative Story Telling
Media Strategy

Having enormous influence, she has defined a 6-step process that will surely make every story stand out.

Relevant
Bold and Fearless
Think out-of-the-box
Listen to the market
Be Agile
Gain Speed!

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